Friday, 15 April 2011

Audience Feedback

I felt it necessary upon completing my video/ancillaries to individually interview 6 members of my target audience. Instead of a questionnaire and it's stringent answers I preferred upon showing the subjects all ancillaries followed by the music video and starting with asking 'do you feel all aspects of the portfolio you have just seen are convincing?'- this method allowed me to explore the subjects replies and investigate further as to why it was or wasn't convincing rather than just finding out simply if it was was or was not. I made notes as the subjects replied.

I found that as a rule 5 out of 6 interviewee's believed the ancillaries to be effective and 'professional' according to subject 2. However, the video failed to show any verisimilitude - this was in contrast to subject 5 who was of the opinion the video 'deliberately attempted to show it was a parody of an acoustic youtube performance, and in my opinion succeeded'.
I have summarised that the other 5 subjects were all unaware that the video was indeed a parody - thus I failed in attempting to convince that idea.

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