Tuesday, 15 March 2011
Ancillary Texts Research And Analysis - Magazine Advert (1)
Innitially I have decided to analyse the magazine poster for the Basement Jaxx 'Rooty' album (2001).
The poster has two layers - both very contrasting. I believe the juxtaposotion of a space background with what appears to be blue and purple paint splattered on one side could connote the contrasting sounds of the band.
In addition the colours blue and purple (very close to pink) are commonly gender specific - thus placing them both together could indicate that both audiences are being catered for.
The chocie of using a monkey for the image is an interesting one - it is chewing on the root of a plant - which I presume is used to emphasise the album name 'Rooty'.
Moreover the chocie of a monkey rather than a human for example could possibly be due to the fact monkey's are seen as humorous animals - and thus the presence of one creates a lighthearted approach to their music.
In small print is information such as the album's release date, a band website and details of a live performance - while the lettering is small in comparison to the imagery it nevertheless still present proving its importance.
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